International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Call for Papers | Fully Refereed | Open Access | Double Blind Peer Reviewed

ISSN: 2319-7064



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Research Paper, Business Management, Indonesia, Volume 9 Issue 6, June 2020

Pages: 1790 - 1793

The Impact of Brand Ambassador on Brand Image and Consumers Purchasing Decision: A Case of BTS as Tokopedias Brand Ambassador

Ilham El Fawwaz, Dra Indrawati

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