International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Call for Papers | Fully Refereed | Open Access | Double Blind Peer Reviewed

ISSN: 2319-7064

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Research Paper | Management | India | Volume 12 Issue 12, December 2023

Assessing Herzberg's Theory in Private Banking: A Competency Study

Debanjalee Chakravorty | Jaynal Uddin Ahmed [2] | Deepraj Chakrabarty

Abstract: Herzberg's model emphasizes the intrinsic and extrinsic factors in motivating the employees in an organization to sustain the basic level of satisfaction for the employees. The model has found its application in almost all organizations. The present study envisaged to assess the level of motivation for the operational level employees in the Private Banks of Silchar. Using in-depth interviews and factor analysis, the research identifies key motivators and hygiene factors in the banking environment, offering insights for managerial strategies in employee motivation.

Keywords: Herzberg model, hygiene and motivators, Private Banks, in-depth interviews, factor analysis

Edition: Volume 12 Issue 12, December 2023,

Pages: 58 - 63

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