International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Call for Papers | Fully Refereed | Open Access | Double Blind Peer Reviewed

ISSN: 2319-7064

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Research Paper | Marketing | India | Volume 11 Issue 8, August 2022

Digital Marketing in Business; Overview and Analysis

Dhruv K Singhal [2]

Abstract: It is very important for businesses to get consumers. Even after offering a good product or service but relying only on traditional forms of advertising and marketing, they can end up at a small scale. In this modern era, a business should consider the global marketplace they can achieve through online medium. Hence, digital marketing is an essential investment for businesses. In this research paper we will study digital marketing and analyze it with respect to business.

Keywords: Digital, Business, Marketing, Online, Promotion

Edition: Volume 11 Issue 8, August 2022,

Pages: 751 - 753

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