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Research Paper | Textile Science and Technology | India | Volume 10 Issue 6, June 2021

An Exploratory Study on Scope of Fashionable Thangka Clothing Business Growth Perception by Retailers of Himachal Pradesh

Pradeep Mandal ^[2]

Abstract: The present paper describes the scope of fashionable Thangka cloths business growth towards perception by retailers of Himachal Pradesh. The aim is to familiarize innovative clothes to the customers, which is in demand now days because of increasing tourist?s visitors year by year. The questionnaires were framed to know the consumer perception towards keeping new clothes in their retail stores.The sample comprised of 52 retailers selected. The statistical treatment was used i.e. Mean, Standard deviation and t-values were computed.

Keywords: Fashionable, Thangka, Clothes, Business, Retailers, Innovative, Customers, Tourists

Edition: Volume 10 Issue 6, June 2021,

Pages: 340 - 344