Riwandari Juniasti, Lis Sintha Oppusunggu, Yusuf Rombe M. Allo, Edison Siregar
Abstract: The purpose of this study is to determine the public understanding of BPR/BPRS that is still low that BPR/BPRS are banks that have savings, deposits and credit shipping, registered and supervised by the FSA and guaranteed by LPS. The Banking Education Method is carried out by providing outreach/counselling, opening a banking consultation room to the public, distributing questionnaires and direct interviews with the acquisition of a sample of 100. From the results of the questionnaire, many respondents understand much the Commercial Bank than the BPR BPRS and better understand about financial institutions Non-bank; many respondents have never carried out activities in BPR/BPRS this is because they do not know BPR/BPRS and if they already know BPR/BPRS respondents consider products available at BPR/BPRS that do not meet the needs of respondents. Another cause is that commercial banks can service all BPR/BPRS activities plus other services such as providing a place for storing letters and goods, foreign exchange activities and general bank activities. Commercial banks also serve financial transactions ranging from the clearing, collections, foreign exchange and transfers that cannot be served by rural banks. The results prove that the level of education and demographic factors influence a person to invest.
Keywords: financial Literacy, BPR/BPRS