Downloads: 121
Research Paper | Management | Morocco | Volume 4 Issue 5, May 2015
An Exploratory Study of Trust in Moroccan Agribusiness: Towards A View of E-Supply Chain Adoption
Aboudrar Lahoucine | Malika Ajerame
Abstract: The actual study aims to identify the role of trust in the sharing of information among partners of a supply chain. It-s based on the analysis of the role given to trust, if any, in the integration of logistics and exchange of electronic data in Moroccan agribusiness supply chain. The exploratory qualitative study focused on a group of food companies in the Souss Massa Draa area. The analysis results show the dominance of rational trust in transactions. Interpersonal and institutional trusts remain still weak, this can greatly hinder the success of implementing E -Supply Chain.
Keywords: e-supply chain, trust, information sharing
Edition: Volume 4 Issue 5, May 2015,
Pages: 184 - 187
Similar Articles with Keyword 'trust'
Downloads: 0
Research Paper, Management, India, Volume 11 Issue 9, September 2022
Pages: 455 - 458Mediating Effect of e-Leadership in Improving Employee Productivity and Motivation
Downloads: 0
Informative Article, Management, India, Volume 11 Issue 11, November 2022
Pages: 1516 - 1519