Rate this Article: The Effect of Reference Prices Anchoring on Price Perception and Purchase Intent in Online Retail among High School Students: A Secondary-Data Analysis of Reference Price Effects on Willingness to Pay

Rating (1-10):

1

Comments (SR26810210859):

Please enter 100–200 characters. 0/200 characters

Full Name: Email Address (Important: You will receive Rating Verification Link on this Email Address):

Leave this field empty

Back to Article