Data Mining in E-Commerce for Electronics Products

Manpreet Kaur, Jyoti Arora

Abstract: We are going to discuss improved mining strategies which are required to maintain optimized website structure which in turn is helpful for increase businesses, to keep check on competitors websites, comparison of various brands, attracting new customers and to retain the old customers. Each product are classified. The classification of products and services enables reliable and efficient electronic exchanges of product data across organizations. Products are classified with Dataset, Category Score, Tokenization and Classification.

Keywords: Data mining, E-commerce, Web mining, Web ontologies, Classification