Virtual Connections, Real Impacts: A Sociological Study of Social Media Use among Rural Youth in Jaipur - North

Ajay Singh Shekhawat

Abstract: Social media has transformed communication, but its rise hinges on the internet. Without it, social media?s vast influence, especially on youth, would be unimaginable. Young people are deeply engaged in platforms like Whatsap, Youtube, Instagram and Facebook, shaping their thoughts and behaviors. The internet acts as the lifeline of social media, driving its growth and accessibility. However, excessive social media use impacts mental health, fostering addiction, anxiety, and self-esteem issues. While it offers information and opportunities, a balanced approach is crucial to prevent its negative effects and ensure it remains a tool for empowerment.

Keywords: social media addiction, internet dependency, youth behavior, mental health, digital empowerment

How to Cite?: Ajay Singh Shekhawat, "Virtual Connections, Real Impacts: A Sociological Study of Social Media Use among Rural Youth in Jaipur - North", Volume 14 Issue 5, May 2025, International Journal of Science and Research (IJSR), Pages: 90-95, https://www.ijsr.net/getabstract.php?paperid=SR25430105047, DOI: https://dx.doi.org/10.21275/SR25430105047