International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Call for Papers | Fully Refereed | Open Access | Double Blind Peer Reviewed

ISSN: 2319-7064

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Informative Article | Science and Technology | India | Volume 11 Issue 2, February 2022 | Rating: 5.6 / 10

Big Data Analytics in Improving Business Operations and Decision-Making

Deepak Nanuru Yagamurthy [7] | Rajesh Azmeera [12]

Abstract: This paper explores the transformative role of big data analytics in enhancing business operations and facilitating data-driven decision-making. It discusses the challenges and opportunities associated with harnessing big data, examines various applications across industries, and highlights the significance of advanced analytics techniques in deriving actionable insights.

Keywords: Big data analytics, business operations, data-driven decision-making, advanced analytics, actionable insights

Edition: Volume 11 Issue 2, February 2022,

Pages: 1348 - 1354

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