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Research Paper | Management | India | Volume 12 Issue 6, June 2023

Digital Transformation in Cluster Management: A Study on the Hotel Industry

Dr. D. V. S. Ganapathi Raju

Abstract: This article explores the role of digital transformation and data analytics in cluster management within the hotel industry. It discusses the benefits of these technologies, including improved operational efficiency, personalized guest experiences, and enhanced decision-making capabilities. In the hotel industry, digital transformation focuses on leveraging technology solutions to optimize the coordination and management of multiple hotels within a cluster. The article also highlights the use of AI and Machine Learning in optimizing hotel operations and the potential future advancements in this field.

Keywords: Artificial Intelligence, Cluster Management, Data Analytics, Digital Transformation, Hotel Industry, Machine Learning, Mobile Experiences, Predictive Analytics

Edition: Volume 12 Issue 6, June 2023,

Pages: 2176 - 2182