Changing Patient Perception of Disease

Awani Saraogi

Abstract: The world is gearing up to a new normal which is marked with virtual1 ways of working, remote healthcare and doctor consultations. But for the health and wellness sector, the pandemic had one more significant impact - changed consumer and patient perception of disease and health & wellness. Consumers no longer want to take their health for granted, they are actively involved in managing their health and wellness even before a disease strikes. At the same time, individuals who were suffering from any chronic illness, viral infections, or others as well, have started looking at their condition with more focus. They are scrutinizing their lifestyle, habits and environmental factors that lead to a disease flare up and trying to manage them proactively. They are adopting ways to improve their immunity and overall state of health.

Keywords: Health, wellness, health awareness, disease management, microbiome, immunity