Consumer Satisfaction towards Patanjali Products - with Special Reference to Tiruvarur

V. Yamuna

Abstract: Now-a-days Consumers are aware about health. They want to lead a healthy life. In present situation consumer need a product which fulfils their healthy life. In market so may products are available to consumers but consumers are attracted towards ayurvedic products because it is chemical free. Consumer satisfaction is also plays a major role in purchasing a product. If consumer is satisfied towards a product they buy it frequently. The objective of the study is to find out consumer satisfaction towards patanjali products.

Keywords: Patanjali, consumer, ayurvedic

Edition: Volume 10 Issue 5, May 2021,

Pages: 275 - 277