International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Call for Papers | Fully Refereed | Open Access | Double Blind Peer Reviewed

ISSN: 2319-7064


Downloads: 162

India | Management | Volume 9 Issue 3, March 2020 | Pages: 795 - 796


Marketing Mix

Earaboyina Karunakar Yadav

Abstract: Marketing mix is a combination of marketing tools that a company uses to satisfy their target customers and achieving organisational goals. It is broadly classified into four categories. • Product. • Price. • Place. • Promotion. • People. • Process. • Physical Evidence. • Productivity.

Keywords: Product Marketing, mix service, consumers purchase selling



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