Politeness Seen from Integrated Perspective

Duong Bach Nhat

Abstract: The article presents an overview of the disparities in having defined the notion of politeness so far, and analyzes the criteria of politeness in communication from different angles, including instrumental/strategic view, social-norm view, and modern view. The focus of the discussion is on the modern perspective integrated approach, based on which a model of integrated approach is proposed for Western and Oriental cross-cultural research.

Keywords: politeness, instrumental/strategic view, social-norm view, modern view, integrated approach