Effect of Social Media on Academic Performance and Self-Esteem in Female College Students

Sherin K Johnson, Dr. J. K. Mukkadan

Abstract: The present study was undertaken to assess the effect of social media on academic performance and self esteem which making any variation in college female students during their premenstrual period and menstrual period. The evolution of internet technology has led to its use as the best medium for communication and to explore the wide area of knowledge. At the same time, the stressful life events are significantly associated with the consumption of the internet for mood management and social compensation motives. Total of 100 college females were collected through the questionnaires. Based on their response to the questionnaire they divided into 2 groups. Group A using social media continuously for above 3 hours and group B using below 3 hours. The study shows that there is a positive correlation between social media and academic performance whereas social media and self esteem has negative correlation during premenstrual period and menstrual period. This study also shows significant high use of social media during menstrual period than premenstrual period.

Keywords: premenstrual period, menstrual period, social media, academic performance, self esteem