Integration of Cloud Computing in Marketing

Umme Mariya Siddiqui

Abstract: Cloud computing impact on consumer and marketers may be likely as mouth of marketing as it has several feathers in a cap which necessitates paying more attention and is more advisable for reluctant marketers to enter in to new segments. Technologies always played a major role in everydays life. To incorporate such kind of technology which have futuristic approach and at the same time user friendly is always welcome. Marketing is a psychological phenomenon and its impact on consumer is long lasting and always illustrates a significant role in profit earning thus any technology has both advantages and disadvantages when introduced.

Keywords: cloud computing, security, multi-channel campaign, wings, tracks

How to Cite?: Umme Mariya Siddiqui, "Integration of Cloud Computing in Marketing", Volume 6 Issue 10, October 2017, International Journal of Science and Research (IJSR), Pages: 252-253, https://www.ijsr.net/getabstract.php?paperid=ART20177148, DOI: https://dx.doi.org/10.21275/ART20177148