International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Call for Papers | Fully Refereed | Open Access | Double Blind Peer Reviewed

ISSN: 2319-7064

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The Engagement between the Brand and the Customer: Relationship Marketing as the New Paradigm

Catarina Pimentel, Teresa Gouveia

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Last updated: 2026-10-05 09:46:35

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