International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Open Access | Fully Refereed | Peer Reviewed

ISSN: 2319-7064

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Masters Thesis, Business Management, Indonesia, Volume 10 Issue 6, June 2021

Pages: 411 - 417

The Influence of Brand Equity on Word of Mouth (WOM) with Esteem Needs as a Mediation Variables

Dewa Made Wisnu Anggabrata, Dr. Dr. IG. A.K. Giantari SE. M.Si

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