International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Call for Papers | Fully Refereed | Open Access | Double Blind Peer Reviewed

ISSN: 2319-7064



Downloads: 133

Research Paper, Management, Zimbabwe, Volume 3 Issue 2, February 2014

Pages: 132 - 135

An Investigation of the Role of Product, Place, Promotion and Price (4Ps) in Market Basket Analysis: A Case Study of Retail Shops in Gweru Zimbabwe

Musungwini, Samuel, Zhou, Tinashe Gwendolyn

Share this article

Top