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Research Paper | Business Management | Indonesia | Volume 2 Issue 1, January 2013
Visionary Leadership Models to Increase Employee Morale Research in De Risole Familys Cafe: JL.Citarum 24 Bandung West Java Indonesia
Aan Agustina | Anisa Rosdiana | Dwi Dina Rahma V
Abstract: This study discusses what kind of leadership style adopted by the Risole family's cafe. As for the model of leadership as the reference in this study is a model of situational leadership approach by Paul Hersey and Blanchard. Research method used is a case study, using the rest of the company until a total of 55employees. Type of research is descriptive research, the technique used for data collection were interviews, questionnaires, document study, observation studies. Processing and data analysis conducted by the qualitative analysis based on interviews and information obtained from the owner, manager, the Risole family's cafe. Then, it translated into a frequency distribution tables. Based on data analysis in general leadership style employed by the owner of the cafe de Risole family is G2 selling leadership style, employee maturity level of M3, which means being too high of these results, it should be a leader willing to adapt leadership style to the maturity level of employees in order to create conformity and harmony with the employee, the employee becomes motivated and spirit of the work, so that employees have a good performance.
Keywords: leadership style, maturity level, the situation
Edition: Volume 2 Issue 1, January 2013,
Pages: 695 - 700
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