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Research Paper | Management | India | Volume 8 Issue 5, May 2019
Role of Direct Selling Guidelines 2016 in Relation with MLM Industry in India
Vaishali Dwivedi | Dr. Preeti Singh [3]
Abstract: The powerful appearance of Direct Selling in the Indian market is remarked more than mere a substitute marketing and allocation medium. At present Direct Selling is a distinct mode of business because of its revolutionary way of connecting common people as an important member of their approach to develop the marketing network. On the other hand the Direct Selling industry has seen low participation of native companies due to the undeveloped governing prospect in the industry and the existing players were facing a mistrust in the eyes of the consumers of being a fraud pyramid or ponzi scheme. The Direct Selling Guidelines was the need of the hour to provide insights about the genuine Direct Selling Companies. It will help enhance the faith of the financier and capitalist in the Industry as well as draw attention of the foreign companies also. Uptill now these guidelines are adopted by many states to safeguard the interest of their Direct Selling Companies.
Keywords: Direct Selling Guidelines, Multi-level Marketing, Direct Selling Industry
Edition: Volume 8 Issue 5, May 2019,
Pages: 1598 - 1600
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Research Paper, Management, Mexico, Volume 4 Issue 11, November 2015
Pages: 635 - 644Empirical Study of the Top Management, their Skills and Abilities Case: Firms in Cuernavaca, Morelos. Mexico
Augusto Renato Perez Mayo PhD | Jose Alberto Hernandez Aguilar PhD | Luz Stella Vallejo Trujillo PhD
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Research Paper, Management, Uganda, Volume 11 Issue 4, April 2022
Pages: 1233 - 1237Local Government Revenue Generation and Community Welfare Services: Descriptive Analysis of Kwosir Sub-County, Kween District in Uganda
SIKUKU Isaac | Dr. Aina-Obe Shamsuddin Bolatito