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Case Studies | Management | Indonesia | Volume 7 Issue 7, July 2018
The Implementation of QFD and FMEA in Order to Improve Ojek Online Service Quality Based on Non-Specific Application in Jember
Didik Pudjo Musmedi | Eka Bambang Gusminto | Lidya Oktavia
Abstract: Ojek Online in Indonesia has been gaining so many attention because of its efficiency and effectiveness to overcame traffic in Indonesia. Without doubt those attention attract so many people to compete in the same field of business. Many competitors means tight competition. This study aims to improve service quality of ojek online non-specific based application in jember by identifying its customer needs and translating it into service design. The object of this study is three non-specific application based ojek online company in Jember. QFD is one method that is capable to translate customer needs into service design. The popular tools of QFD is House of Quality matrix. This matrix will help to identify which of many needs of customer thats most demanded by the customer by its rating of importance. FMEA applied to make sure that service design of QFD will meets the customer needs.
Keywords: QFD, FMEA, Service Design, Service Quality
Edition: Volume 7 Issue 7, July 2018,
Pages: 1288 - 1294
Similar Articles with Keyword 'Service Quality'
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Research Paper, Management, India, Volume 11 Issue 5, May 2022
Pages: 833 - 834A Study of Customer Satisfaction on Telecom
Murali Krishna [8] | Dr. Princy Soms
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Analysis Study Research Paper, Management, India, Volume 11 Issue 12, December 2022
Pages: 926 - 929Impact of Service Quality on Customer Loyalty: A Study of Telecom Industry
Premvati Rajput | Dr. P. K. Bansal