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Research Paper | Agricultural Economics | Indonesia | Volume 5 Issue 11, November 2016
Analysis Added-ValueAnd Development Strategic of Gayo Coffe Products in Bener Meriah Aceh
Emmia Tambarta | Netti Tinaprilla [2] | Andriyono Kilat Adhi [2]
Abstract: Economic globalization and free trade are signified by hard competition that pushing the industries to increase their product quality result and added value of their product. The purposes of this study are (1) To analyze the added value and (2) to identify the internal and external factors influencing the Gayo coffee Products development strategiest. This research proof that processing can increse the value added of product coffee. Based on the industry, coffee can be divided into three categories, namely premium green bean, specialty green bean coffee and coffee powder as processed coffee. This research showed that cluster products of coffee powder contributed for the largest added value when compared to other cluster products, which is Rp102 469 per Kg. The results of SWOT analysis for coffee products showed that all cluster product was located in quadrant I which means that all cluster products have high good possibilities to be developed by S-O strategy.
Keywords: Coffee Product, development strategic, eksternal factor, Internal Factor, Value added
Edition: Volume 5 Issue 11, November 2016,
Pages: 515 - 519
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Downloads: 102
Research Paper, Agricultural Economics, Indonesia, Volume 6 Issue 6, June 2017
Pages: 1591 - 1596Indonesia's International Competitiveness of Cacao Beans and its Derivatives Product in USA Market
Rizky Amelia [2] | Nunung Kusnadi [2] | Suharno [4]
Downloads: 130
Research Paper, Agricultural Economics, Indonesia, Volume 8 Issue 1, January 2019
Pages: 1571 - 1575Urban Agroindustry Model Based on Utilization of Justices as an Efforts to Increase Food Security
Ratna MustikaWardhani | Wuryantoro [2]