International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Open Access | Fully Refereed | Peer Reviewed

ISSN: 2319-7064


Downloads: 130

Research Paper | Management | India | Volume 4 Issue 7, July 2015


Usage of Online Shopping Among College Students with Special Reference to Coimbatore City

Dr. S. Nirmala, A.Harisevitha


Abstract: This study tries to find out the penetration of online shopping and the preferences of online shopping website among students with special references to Coimbatore district. The online shopping websites like Flip kart, Amazon, Jabong, and others were taken to understand which website is the most preferred by the students. Descriptive study was conducted by using questioner method with a sample size of 100 respondents. An appropriate statistical tool like frequency analysis, crosstab, independent t-test, chi square and anova was done to arrive at the result. The conclusive result shows that female students prefer online shopping more compared to male students and it was also revealed that the Flip kart is the leading website among students compared to the other online shopping websites.


Keywords: online shopping, buying behaviour, preferences of website


Edition: Volume 4 Issue 7, July 2015,


Pages: 1492 - 1495


How to Cite this Article?

Dr. S. Nirmala, A.Harisevitha, "Usage of Online Shopping Among College Students with Special Reference to Coimbatore City", International Journal of Science and Research (IJSR), https://www.ijsr.net/get_abstract.php?paper_id=SUB156724, Volume 4 Issue 7, July 2015, 1492 - 1495

How to Share this Article?

Enter Your Email Address


Similar Articles with Keyword 'online shopping'

Downloads: 120

Research Paper, Management, India, Volume 9 Issue 2, February 2020

Pages: 710 - 712

Factors Affecting Students Attitude towards Online Shopping

Dr. M. Ganesan

Share this Article

Downloads: 131

Research Paper, Management, Malaysia, Volume 8 Issue 8, August 2019

Pages: 1016 - 1021

Factors to Improve the Quality of Fashion Clothing Shops in Douala, Cameroon

De Momha III Georgette Naomie

Share this Article

Similar Articles with Keyword 'buying behaviour'

Downloads: 119

Research Paper, Management, India, Volume 5 Issue 1, January 2016

Pages: 1386 - 1390

Impact of Television Commercials on Purchasing Behaviour of Masses

Nidhi Rani, Dr. Vikas Sharma

Share this Article

Downloads: 119

Research Paper, Management, India, Volume 5 Issue 3, March 2016

Pages: 1877 - 1879

Impact of Demographic Profile on Motive for Purchase of Laptop

Salma Shaheen, Savita Gautam

Share this Article

Similar Articles with Keyword 'online'

Downloads: 1

Research Paper, Management, Turkey, Volume 10 Issue 6, June 2021

Pages: 422 - 431

An Empirical Research on the Relationship between Dark Personality Traits (Dark Triad) and Impression Management of Employees at Small and Medium Companies in Riyadh - King Saudi Arabia

Raed Kamhia, Dr. Murat Unanoglu

Share this Article

Downloads: 1 | Monthly Hits: ⮙1

Research Paper, Management, India, Volume 10 Issue 10, October 2021

Pages: 840 - 842

A Descriptive Study of Work Place Motivational Factors of Private Degree Colleges of Lucknow

Prashant Kumar, Dr. Vijay

Share this Article

Similar Articles with Keyword 'shopping'

Downloads: 6

Research Paper, Management, India, Volume 10 Issue 5, May 2021

Pages: 653 - 654

Impact of COVID-19 on Consumer Behavior

Akshay Kaushal

Share this Article

Downloads: 88

Survey Paper, Management, Kenya, Volume 9 Issue 8, August 2020

Pages: 1457 - 1462

The Kisii County Government Efforts in Addressing Environmental Conflict Resulting from Women Entrepreneurship

Grace Kerubo Ogeto

Share this Article

Similar Articles with Keyword 'buying'

Downloads: 21 | Weekly Hits: ⮙1 | Monthly Hits: ⮙5

Research Paper, Management, India, Volume 10 Issue 8, August 2021

Pages: 3 - 5

Impact of E-Commerce during COVID-19 Pandemic Situation in Kerala

Megha Mahesh

Share this Article

Downloads: 87

Research Paper, Management, Malaysia, Volume 8 Issue 10, October 2019

Pages: 846 - 847

Research on the Buying Behavior and the Description of Cellphone Companys Customers

Hong Fuchun

Share this Article

Similar Articles with Keyword 'behaviour'

Downloads: 2 | Monthly Hits: ⮙1

Research Paper, Management, Timor-Leste, Volume 10 Issue 7, July 2021

Pages: 375 - 391

Strategic Leadership and Organizational Culture; Timor-Leste National Police Performance (Empirical Study on the National Police of Timor-Leste)

Arquimino Ramos

Share this Article

Downloads: 76 | Weekly Hits: ⮙1 | Monthly Hits: ⮙1

Research Paper, Management, Indonesia, Volume 10 Issue 2, February 2021

Pages: 308 - 312

Measuring Tools for Analyzing Brand Experience and Brand Equity in Tokopedia

Sastilla El Nadhira, Erni Martini

Share this Article

Similar Articles with Keyword 'preferences'

Downloads: 45

Masters Thesis, Management, Kenya, Volume 10 Issue 3, March 2021

Pages: 887 - 891

Influence of Strategic Planning on Implementation of Organization Structure at Safaricom Public Limited Company

Doris Edna Karimi, Dr. Jane Queen Omwenga

Share this Article

Downloads: 73 | Monthly Hits: ⮙1

Research Paper, Management, India, Volume 10 Issue 1, January 2021

Pages: 833 - 834

Blockchain in Supply Chain Management

Saif Aslam

Share this Article

Similar Articles with Keyword 'website'

Downloads: 182 | Monthly Hits: ⮙1

Review Papers, Management, India, Volume 9 Issue 2, February 2020

Pages: 1630 - 1635

A Study on Effectiveness of HR Metrics

Dr. R. Jayanthi

Share this Article

Downloads: 94

Informative Article, Management, India, Volume 9 Issue 11, November 2020

Pages: 1689 - 1691

Impact of Social Media on Sustainable Development

Babitha Elsa Oommen

Share this Article
Top