International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Since Year 2012 | Open Access | Fully Refereed | Peer Reviewed

ISSN: 2319-7064




Downloads: 114

Research Paper | Information Technology | Malaysia | Volume 3 Issue 12, December 2014


The Most Favourable Mobile Messaging Apps among IIUM Students

Ayn Nur Azhana Azhar Amanullah | Noor Azian Mohamad Ali [3]


Abstract: Mobile messaging applications is rapid adopted globally. They allow mobile users to send messages to individuals or groups for very minimal fee, even some are totally free as long as the smartphones are connected to internet. WhatsApp is one of the top mobile messaging applications among a handful number of applications that have entered the market. The goal of this paper is to investigate the most favourable mobile messaging apps among IIUM students and to provide a feature comparison between a few selected mobile messaging applications. Despite the obvious of being a free application, this paper intends to investigate the other factors causing the widespread adoption of this mobile application especially among students. An online survey was distributed to 52 students from IIUM by using Google Docs to validate which mobile messaging applications are mostly used.


Keywords: Mobile messaging apps, mobile instant messaging, smartphones, SMS, WhatsApp, features, IIUM


Edition: Volume 3 Issue 12, December 2014,


Pages: 2497 - 2502


How to Cite this Article?

Ayn Nur Azhana Azhar Amanullah, Noor Azian Mohamad Ali, "The Most Favourable Mobile Messaging Apps among IIUM Students", International Journal of Science and Research (IJSR), Volume 3 Issue 12, December 2014, pp. 2497-2502, https://www.ijsr.net/get_abstract.php?paper_id=SUB141124

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