International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Open Access | Fully Refereed | Peer Reviewed

ISSN: 2319-7064


Downloads: 6

Research Paper | Management | India | Volume 10 Issue 5, May 2021


Impact of COVID-19 on Consumer Behavior

Akshay Kaushal


Abstract: The Coronavirus pandemic has created different operational dynamics such as social distancing protocols which have been utterly disruptive to consumer purchasing behavior. Consumers are therefore bound to accept these government- imposed sanctions as they are meant to protect everyone. For instance, consumers today have limited shopping time as stores are closing early nowadays unlike the previously prolonged operating hours. A business that previously operated 24/7 is now limited in terms of operating hours and consequently, lower their profits. Somebusinesseshavetransitionedfrombrick-and-mortar to adopt online platforms so that they can lower interactions. Others have embarked more on an online delivery system such that one does not head to the store, but the store comes to you. Ideally, most businesses that have shifted their businesses online use technology as an auxiliary tool to enhance their markets. Even after the pandemic, organizations using platforms such as Zoom will continue as it is ideal to assist in lowering operational costs. Even as the pandemic's effects decline and businesses start resuming to normalcy, the sellers will already have modified their operational structure; and while some protocols will have to be eliminated, those deemed beneficial will remain consequently influencing consumerbehavior.


Keywords: Coronavirus, Consumer behavior, lockdown


Edition: Volume 10 Issue 5, May 2021,


Pages: 653 - 654


How to Cite this Article?

Akshay Kaushal, "Impact of COVID-19 on Consumer Behavior", International Journal of Science and Research (IJSR), https://www.ijsr.net/get_abstract.php?paper_id=SR21516085444, Volume 10 Issue 5, May 2021, 653 - 654

How to Share this Article?

Enter Your Email Address


Similar Articles with Keyword 'Coronavirus'

Downloads: 104

Survey Paper, Management, Uganda, Volume 9 Issue 8, August 2020

Pages: 1239 - 1248

The Impact of Coronavirus Lockdown on Small Scale Businesses in Arua Municipality, Uganda

Olema Hamiza

Share this Article

Downloads: 113

Research Paper, Management, India, Volume 9 Issue 8, August 2020

Pages: 1389 - 1390

International Business Challenges and Disruption Caused by the Coronavirus, COVID-19

Rebecca Dsouza

Share this Article

Similar Articles with Keyword 'Consumer behavior'

Downloads: 122

Research Paper, Management, India, Volume 3 Issue 6, June 2014

Pages: 1421 - 1426

Exploring the Relationships between Environmental Concern and Ecologically Conscious Consumer Behavior: An Empirical Study

Monica Bedi, Neha Gulati

Share this Article

Downloads: 126

Research Paper, Management, India, Volume 5 Issue 5, May 2016

Pages: 1612 - 1616

Consumer Behaviour towards Consumer Durable Goods in Thiruvarur District

P. Sathya, C. Vijayasanthi

Share this Article

Similar Articles with Keyword 'lockdown'

Downloads: 3

Research Paper, Management, India, Volume 10 Issue 5, May 2021

Pages: 169 - 173

A Correlational Study of Impact of COVID-19 on Stress

Prof. Mahrukh Mirza, Aaiman Siddiqui

Share this Article

Downloads: 83 | Weekly Hits: ⮙1 | Monthly Hits: ⮙1

Research Paper, Management, India, Volume 9 Issue 11, November 2020

Pages: 1604 - 1610

Use of Digital Learning Resources in the Present Situation of COVID-19 Pandemic in Maharashtra State

Dr. V. R. Humbe, Vivek Swami

Share this Article
Top