International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
Since Year 2012 | Open Access | Fully Refereed | Peer Reviewed

ISSN: 2319-7064




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Research Paper | Economics & Management | China | Volume 10 Issue 11, November 2021


Study on the Influencing Factors of Customer Satisfaction at Cainiao Stations in China

HE Chan


Abstract: Based on the field investigation and observation of Cainiao Stations, and the factors influencing the satisfaction of Cainiao Stations are analyzed and summarized. Through questionnaire to collect data, it uses binary Logistic regression model to find the relationship between independent variables and the satisfaction. Several main influence factors of customer satisfaction are found, and the improvement measures for Cainiao Stations are put forward based on these factors.


Keywords: Cainiao Stations, satisfaction, binary logistic regression analysis


Edition: Volume 10 Issue 11, November 2021,


Pages: 1257 - 1261

Study on the Influencing Factors of Customer Satisfaction at Cainiao Stations in China


How to Cite this Article?

HE Chan, "Study on the Influencing Factors of Customer Satisfaction at Cainiao Stations in China", International Journal of Science and Research (IJSR), https://www.ijsr.net/get_abstract.php?paper_id=SR211123202033, Volume 10 Issue 11, November 2021, 1257 - 1261, #ijsrnet

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