M.Tech / M.E / PhD Thesis | Business Management | Indonesia | Volume 6 Issue 6, June 2017
Analysis Effectiveness and Efficiency Depot Distribution of Bandung to Increase Sales
Louis Apriell, Sahara, Dan Kirbrandoko
Abstract: Area sales management is a discipline that pertains the area of sales, area management, customer type, journey plan management, time consumed for sales to managing area, and the quantity of human resources needed to achieve sales target with minimum cost. This research aims to measure how effective and efficient the distribution in Bandung Depot. The analysis will delve extensively on the sales representatives discipline and effectivity in managing and following the journey plan to visit the car workshop, maximizing potential distribution within an area, and maximizing sales target with consideration of working experience in lubricant industry and the tightness of market competition within January December 2016 period. The result of this research boils down to the conclusion that there is a correlation between the sales representatives discipline of following the journey plan with the sales volumewhen decreasing number of visit is followed by decreasing number of sales volume. However, apparently it does not work the other way around. When the number of visit is increasing, the sales volume does not always follow. Lastly, setting the right sales volume target is crucial in determining whether the target will be achieved or not.
Keywords: Distribution, area management, effectivity, efficiency, lubricants, depot Bandung
Edition: Volume 6 Issue 6, June 2017,
Pages: 13 - 18
How to Cite this Article?
Louis Apriell, Sahara, Dan Kirbrandoko, "Analysis Effectiveness and Efficiency Depot Distribution of Bandung to Increase Sales", International Journal of Science and Research (IJSR), https://www.ijsr.net/get_abstract.php?paper_id=ART20174052, Volume 6 Issue 6, June 2017, 13 - 18
How to Share this Article?
Similar Articles with Keyword 'Distribution'
Visionary Leadership Models to Increase Employee Morale Research in De Risole Familys Cafe: JL.Citarum 24 Bandung West Java Indonesia
Aan Agustina, Anisa Rosdiana, Dwi Dina Rahma V
Challenges Facing Human Resources Departments in its Functions of Change Implementation and Management: Evidence from Telkom Kenya
Similar Articles with Keyword 'efficiency'
Influence of Clinical Pathway Implementation on the Outcome of Drug Rehabilitation Program Services
Jaya Mualimin, Alimin Maidin, Syamsuddin, Abdul Aziz
The Effect of E-Service Quality toward Customer Satisfaction: PlayStation Store
As'adahullah Khairul Alam; Adhi Prasetio