Path to Internationalization: Dr. Reddy?s Laboratories
International Journal of Science and Research (IJSR)

International Journal of Science and Research (IJSR)
www.ijsr.net | Open Access | Fully Refereed | Peer Reviewed International Journal

ISSN: 2319-7064

Case Studies | Business Management | India | Volume 6 Issue 10, October 2017

Path to Internationalization: Dr. Reddy?s Laboratories

Amisha Gupta

Entry strategies are one of the important decisions in the process of internationalization. Decision on entry mode is one of the most critical decisions having significant and far-reaching consequences on a firm's performance and survival in the target foreign market. This study focuses on the path of internationalization of Dr. Reddy?s Laboratories. and makes an attempt to identify the major determinants influencing entry mode decision of Indian pharmaceutical industry. The study concludes that both firm specific as well as the policy changes at the country levels, host country?s as well as domestic policies together influences the decision of the firm on entry mode.

Keywords: internationalization, entry modes, mergers & acquisitions

Edition: Volume 6 Issue 10, October 2017

Pages: 365 - 368

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Amisha Gupta, "Path to Internationalization: Dr. Reddy?s Laboratories", International Journal of Science and Research (IJSR), https://www.ijsr.net/search_index_results_paperid.php?id=28091702, Volume 6 Issue 10, October 2017, 365 - 368

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Case Studies, Business Management, India, Volume 6 Issue 10, October 2017

Pages: 365 - 368

Path to Internationalization: Dr. Reddy?s Laboratories

Amisha Gupta

Share this Article
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