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A Study on Dealer Satisfaction with Reference to the Arya Vaidya Pharmacy (Coimbatore) Limited

S. T. Saravana Kumar, B. Angupriya

Abstract: This project work is a study on ?Dealers? satisfaction with reference to Arya Vaidya Pharmacy (Coimbatore) Limited. The study was conducted with respect to the dealers of the organization. Marketing is essentially about marshalling the resources of an organization so that they meet the changing needs of customers on whom the organization depends. As a verb, marketing is all about how an organization addresses its markets.

Keywords: Satisfaction ? Dealers ? ARYA VAIDYA ? Pharmacy ? Researching ? Collecting Data ? Sample size ? Analysis ? Interpretation ? Findings ? Suggestions ? Conclusions.

Country: India, Subject Area: Business Management

Pages: 859 - 864

Edition: Volume 8 Issue 3, March 2019

How to Cite this Article?

S. T. Saravana Kumar, B. Angupriya, "A Study on Dealer Satisfaction with Reference to the Arya Vaidya Pharmacy (Coimbatore) Limited", International Journal of Science and Research (IJSR), https://www.ijsr.net/archive/v8i3/show_abstract.php?id=ART20196067, Volume 8 Issue 3, March 2019, 859 - 864

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